Lost in the Woulds

I don’t play video games anymore, but I’ve always been fascinated by their hybrid nature, crossing artistic expression and a constant push for technical evolution.
When I was a kid and the Commodore 64 was popular, game making had just become accessible to everyone.
Now that the video game industry is larger than all the other entertainment industries combined, games contain universes, and spending time making a small game might feel pointless. However, these days ‘indie’ game development is thriving, its community is very active, and the resources required do make a game by yourself are freely available online.
I can make things move on a screen, tell the computer what to do, make it beep.
And I had a story to tell. A journey that’s emotional, profound, dramatic, and darkly mysterious.

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Picbag

I worked on the UX/UI and brand identity for Picbag, a visual organization app at prototype stage.

Picbag lets users collect inspiration, intelligently tag and sort photos and image snippets, and create moodboards they can share.

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Taormina Jazz Festival

Every summer since 2010 my family and I, together with the cultural association Taormina Jazz, have been organizing the Taormina Jazz Festival.

Of the artists presented, some play traditional jazz, while others dedicated their musical research to more experimental forms.
We’ve had David Kikoski, Ed Howard and Nasheet Waits,
Kurt Elling, Charlie Hunter and Derrek Phillips, Kenny Werner, The Bad Plus, and many others.

I curated part of PR and the brand identity of the festival and produced several posters, program booklets and promotional videos.

Material design illustrations

I designed a large set of illustrations for the CIPD Profession Map.

This project was the perfect opportunity to represent the many diversities of inclusive workplaces, while challenging common stereotypes regarding gender, ethnicity, age, physical abilities.

We went beyond the avoidance of preconceptions to appeal to a global audience – it was a conscious use of illustration as an unbiased brand language to speak for the professional values promoted by the campaign.

The people I was asked to draw are not just neutral models. They are active characters, interacting with each other, often displaying a hierarchy or relationship of power.

Procedural Circular Animations

I always found generative art mesmerizing, so I experimented with a few JavaScript rendering libraries to create something of my own.

Click on the images to launch the real-time animations

The first one is created with the impressive rendering library PIXI.js. The other three are drawn with Two.js, which defaults to a SVG output.

▶ Valuing your Talent – Motion Graphics

Art direction, illustration and animation of the teaser video and engagement media for Valuing your Talent – a collaborative, industry-led movement helping organizations realize the full potential of their workforce through understanding and measuring the impact and contribution of people to business performance.
Motion graphics. Part of a larger series of animated creatives.

AXE/Lynx ads

I designed and animated a series of rich media creatives for AXE/Lynx, for digital agency AddictivePixel at BBH, London.

▶ The Making of Oranguerrilla

This archived content does not reflect my current skills

This is the Making Of video for Oranguerrilla, my student film for the Academy of Art University, San Francisco. I really wanted to make this backstage video as it brings together the countless steps I went through to make my film.
Roughly, I spent 1600 hours of work on the project from concept art to the final edit, spread over two and a half years.

Direct link: YouTube
Italian version here: [italiano]

Continue reading ▶ The Making of Oranguerrilla